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Market Entry & Business Development

At Alkan Chemical Europe, we do more than distribute raw materials.
We act as a strategic commercial partner for manufacturers aiming to expand into new regions, establish long-term visibility, and build demand for their products in regulated markets.

With a deep understanding of regulatory landscapes, commercial dynamics, and customer expectations, we help our partners launch, promote, and grow their product portfolios across Europe, the Middle East, and North Africa.

Market Entry & Business Development

At Alkan Chemical Europe, we do more than distribute raw materials.
We act as a strategic commercial partner for manufacturers aiming to expand into new regions, establish long-term visibility, and build demand for their products in regulated markets.

With a deep understanding of regulatory landscapes, commercial dynamics, and customer expectations, we help our partners launch, promote, and grow their product portfolios across Europe, the Middle East, and North Africa.

What We Offer Our Global Supplier Partners

Market Access & Territory Representation

We serve as the local commercial interface for manufacturers, managing regional visibility, customer engagement, and commercial execution.
You benefit from our direct presence and established network in key markets such as Germany, France, Türkiye, Saudi Arabia, Egypt, Jordan, Algeria, and beyond.

Portfolio Positioning

We strategically position your APIs, excipients, or specialty chemicals within our portfolio, highlighting technical strengths, regulatory advantages, and competitive pricing. Our team identifies which customer segments are the right fit, and how your products can stand out.

Regulatory Consultation

We provide documentation guidance, local registration support, and help navigate regulatory systems (EMA, SFDA, EDA, etc.). We ensure your dossiers and compliance packages meet local expectations.

Promotion & Lead Generation

We actively promote your products through:

  • Direct sales to qualified end users
  • Campaigns via LinkedIn and targeted mailings
  • Face-to-face meetings at trade fairs like CPHI and regional industry events
  • Distribution of co-branded product sheets or technical files

Real-Time Market Feedback

We keep our partners informed with insights on:

  • Customer feedback and project status
  • Competitive intelligence
  • Opportunities for new applications or packaging formats
  • Trends and emerging needs in each region

Who We Support

  • Manufacturers expanding into EMEA markets
  • Companies seeking a second commercial partner
  • Regulatory teams needing local registration guidance
  • API and excipient producers looking to build visibility among formulation and purchasing teams
  • Brands seeking structured business development without local hiring

A Transparent, Scalable Partnership

We offer flexible cooperation models tailored to each supplier’s market entry goals.
This includes Exclusive & non-exclusive representation, regional channel development, and product-specific promotion campaigns.

Our focus is always aligned with your growth ,we treat your brand and materials with the same care as our own.

Ready to Collaborate?

If you’re a manufacturer looking to expand your commercial presence in Europe, the Middle East, or North Africa, we invite you to reach out.
Alkan Chemical Europe can serve as your trusted partner in building sustainable market access, regulatory alignment, and commercial growth.

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